Wind energy, standing out among the most promising renewable sources, has been used since ancient times. Today, this sector offers attractive business opportunities as well as unparalleled challenges.

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According to the Boston Consulting Group, by 2030, onshore wind energy will comprise 8% of global energy production, while offshore wind energy will contribute an additional 3%.

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On the other hand, the firm Bloomberg New Energy Finance forecasts that, by the same year, the installed capacity of offshore wind energy will reach 205 GW, translating into investments of about $400 billion during the 2020s.

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Wind Energy Production

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Wind energy originates from transforming the kinetic energy of the wind into electrical energy through wind turbines. These turbines, powered by wind, convert this movement into electricity. Modern turbines are mainly categorized into two types: horizontal axis (commonly seen and comparable to large fans) and vertical axis.

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In simple terms, the blades of the turbines are moved by the wind, spinning a rotor. This rotor, through gears, drives a generator that produces electricity.

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Entrepreneurship in the Wind Sector

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The vast potential of wind energy represents a great opportunity for visionary entrepreneurs. However, succeeding here requires not only technical knowledge, but also consolidated experience in financial and organizational management.

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In 2020, developing a wind farm in Europe cost, on average, between $1,400 and $1,600 per kW installed. For example, building a 2.5 MW turbine could incur costs of between $3.5 million and $4 million.

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In organizational terms, the wind energy sector is structured in areas such as:

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• Development and Planning: Localizing sites, obtaining permits and environmental assessments.
• Engineering and Construction: Technical design, equipment acquisition and construction.
• Operations and Maintenance: Supervision, maintenance and repairs.
• Finance and Administration: Financial management and administrative tasks.

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Financial Structure and Strategies

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Innovation in wind energy requires strong financial strategies. Beyond traditional loans, entrepreneurs could diversify with:

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• Credits and grants: Some governments encourage wind energy production with tax benefits.
• Associate investors: Entities or individuals willing to invest in exchange for shares.
• Crowdfunding: Platforms such as Kickstarter, although less common in this sector, may be an option.

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Completing in the wind energy sector requires not only passion and vision, but also meticulous attention to numbers, structures and organization. Equipped with the right knowledge, entrepreneurs can confidently conquer this exciting market.